Top 10 Retail Tech Solution Companies in Europe - 2020
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Offerista Group: Building the European Champion in Retail Marketing

Top 10 Retail Tech Solution Companies in Europe - 2020

Retail is undergoing a massive technological transformation, covering areas such as artificial intelligence and machine learning, virtual reality, and mobile technology. AI allows marketers to mine data about customers via smartphones and browsers and generates insights that will help save millions of dollars. Besides, by combining geolocation with AI, marketers can reach targeted audiences with highly personalized offers, including dynamic pricing and customized promotions.

Digital wallets are driving consumer behavior as they allow consumers to make online payments conveniently and safely without the need for credit cards. Retailers are seeking ways to tie the wallets to loyalty and reward programs to learn more about consumer behavior and spending habits. There is considerable effort to automate the warehouse using smart robotics and advanced computer systems to improve inventory control. Retailers are also able to predict demand better as well as make more informed decisions to improve the store’s bottom line. One of the ways retailers are improving their customer experiences is through extended reality. AR and VR will allow potential customers to not only browse but also try the items they are thinking of buying.

At this juncture, there is a wide variety of solution providers entering the industry with a set of advanced retail tech solution offerings. To help companies navigate through the best-of-breed retail tech solution providers, Retail CIO Outlook has compiled a list of ’Top 10 Retail Tech Solution Providers in Europe– 2020.’ The enlisted organizations offer cutting-edge retail technology solutions that have the potential to reshape the retail industry. Besides, the magazine also comprises insights from thought leaders in the sector on the industry trends, best practices, recent innovations, and their advice for aspiring CIOs.

We present to you Retail CIO Outlook’s “Top 10 Retail Tech Solution Providers in Europe – 2020."

Top Retail Tech Solution Companies in Europe

The Offerista Group is the leading provider of digital retail marketing in theGerman-speaking countries (Germany, Austria and Switzerland).The company regularly reaches out to 39.5 million consumers each month. With a team of more than 110 employees in Europe, Offerista provides cross-channel solutions for retailers and manufacturer brands across all industries throughout their customer journey. The company advises on all matters from branding to selling off with individual, digital solutions based on a 360° approach for location-based marketing of offers and branches. Its objective is to help brick and mortar retailers achieve higher frequency and more sales through digital retail marketing

www.offerista.com

Seeketing provides innovative solutions to unify digital and physical behaviour of customers. Seeketing provides a coherent and integrated solution based on mobile technology, which allows the tracking of visitors either online or at the store. Seeketing’s proprietary technology consists of Seeketing nodes—plug and play hardware—and SDK for HTML5/iOS/Android, dashboard and web services. Seeketing detects and tracks visitors (user by user) either online or at the store with a unique phygital ID. With this ID, it is possible to optimise multiple processes related to the operational management of stores and malls

seeketing.com

Offers vertical e-retail solutions dedicated to garages , auto centers and specialized traders to capture Internet traffic and redirect it to the physical network in order to achieve sales in stores and increase their turnover

www.tyredating.com

Fiscal Solutions

Fiscal Solutions

A leading software provider of fiscal solutions and all related technical services, tailored for retail industry

Gfk

Gfk

Provides reliable data and insights, together with advanced AI capabilities, have revolutionized access to real-time actionable recommendations that drive marketing, sales and organizational effectiveness of our clients and partners

Mieloo & Alexander

Mieloo & Alexander

Combines the thorough understanding of business processes and IT-systems with deep, extensive technical knowledge of a large variety of AutoID, RFID and locating technologies

Mobilosoft

Mobilosoft

Develops software focused on Location Management, E-Reputation,Community Management, and Local Advertising

Rapitag

Rapitag

rapitag is the worldwide leading tech provider for secure mobile checkout and unique customer experiences in retail. rapitag offers the world’s first patented anti-theft IoT security tags for 1-click-buying. The German-based company is the trusted partner of international retailers across all industries solving their core business challenge of how to connect and digitize their physical stores

retail experts

retail experts

Retail Experts is a leading ICT-consultancy firm acting solely in mid-sized retail chains. Our current geography is The Netherlands and Belgium. We focus on supporting our clients with innovation and maintenance by delivering management and execution skills. Typical services provided are: project management, systems selection, systems implementation, ICT-maintenance control. Common fields of expertise are: ERP (incl FIN and HRM), POS and T&M, MultiChannel-OmniChannel strategies and implementation

Retail Tech

Retail Tech

A cloud-based ecosystem which uses algorithms and a completely new kind of service for brands and stores which examines customer flow in stores